These are the words that customers want to hear about their vehicle maintenance, so as a professional installer, it makes sense that you are installing parts that can be described in each of these words-especially when it comes to vehicle maintenance Part of the time is paused.  

The pillar loaded by Duralast does just that.

"Anything in the Duralast brand meets or exceeds original equipment (OE) manufacturers or equivalent parts," said Omar Gomez, commercial category manager.

Duralast parts are produced according to strict standards by trusted manufacturers who use high-quality materials, state-of-the-art craftsmanship, and well-designed durable components. Since part lines are rarely integrated, these application-specific pillars can restore the vehicle to OE performance.

Loaded Struts includes MacPherson struts, coil springs and strut brackets in a pre-assembled unit, which speeds up the installation process and improves the efficiency of the repair shop. Each is composed of OE-class components to ensure the best performance and restore the vehicle to the OE driving height. Each Loaded Strut has reinforced brackets and rigorously tested bearing plates to provide superior strength.  

Before being approved for use under the Duralast brand, these loaded pillars were subjected to extreme heat treatment and multiple loads, tortures, and end-of-line tests. Moreover, manufacturers must meet quality certification and pass continuous factory audits.

"Our tests on Duralast products ensure a stable quality that lasts for a long time... The standards of Duralast products are very high," said Alan Eaves, Director of Commercial Marketing.

Because Duralast Loaded Struts is pre-assembled, it can be done in a safer and more efficient way, allowing customers to get back on the road faster.

"Instead of making the customer wait for extra time to assemble the pillar, you can start the installation as soon as the customer agrees to complete the work," said Bill Hackney, senior vice president of sales. "The shorter waiting time will not only satisfy customers, but also allow installers to complete more work, turn the bracket faster, and increase your bottom line."

Duralast load struts utilize coil springs with OE compression levels and electrostatic coating for optimal corrosion resistance. By adding it to the chrome-plated piston rod, you can assure your customers of better prop performance and longer service life. This is very effective when it comes to selling completed work to customers.

"Replacing pillars is an expensive job, time-consuming and unsafe for shops," Hackney said. "Most of your customers will postpone work until later. Be sure to let them know to pay attention to signs of pillar failure-excessive swooping when parking, rolling around corners, and continuing to bounce when bumping or sinking. Usually, they just Get used to the gradual decline in performance without paying attention to the indicators. Make sure they know what to look for."    

Another way to sell to customers at work is to ensure a quieter ride. The bumpers of Duralast Loaded Struts are molded from polyurethane rubber and are designed to absorb harsh and destructive road impact and noise, resulting in smoother and quieter driving. The reinforced bracket and the rigorously tested bearing plate enable the pillar to continue to be used even under the harshest road conditions. It can be used to sell this kind of thing to customers who live in extremely harsh winter areas or drive in particularly challenging terrain. .

Not only is Duralast Loaded Struts proven sturdy and durable, but its price is comparable to the time and effort required to replace bare columns, which means you can guarantee your customers high-quality work at a competitive price.  

When you sell your work, make sure you use the best quality parts at the best possible price. Duralast Loaded Struts guarantees safe and long-lasting maintenance.